Effective Ways To Promote Your Debut Novel

Effective Ways To Promote Your Debut Novel
  • Opening Intro -

    Breaking into the publishing business can feel intimidating—especially when you're doing it yourself!

    How do you get your book to readers who will love it?


Luckily, millions of authors have paved the way for you. When you establish yourself as an author, you can make the best first impression possible with a stellar debut.

The following effective ways to promote your debut novel will impress your readers and leave them wanting more.

Create a Website

It’s not enough to be active on social media—readers want to learn more about you! A good website builds brand recognition and offers you, the author, an online “home.”

This is where you’ll put your bio, information about your book, and links to social media pages. Keep a line of communication open between you and your audience; let them know where they can contact you.

Include excerpts from your debut novel and details about any projects you’ve got coming up. And, perhaps most obvious of all, let people know where they can buy your book!

Print Quality Copies

When you self-publish a book, it’s up to you to design and print those books yourself. Enlist the help of a graphic designer to create an eye-catching cover.

Don’t forget that back cover synopsis, either! Much like a trailer for a movie, that synopsis on the back cover should be a perfect snapshot of your novel. Entice readers to open the book and keep reading by hooking their attention right away.

When you first send your manuscript off for printing, make sure you format it properly for the size and style of book you want. Choose a font that’s easy to read and be generous with spacing to avoid lines crunching together.

You should also be careful of your margins! Too wide, and you’ll need to print more pages; too narrow, and you risk your words disappearing into the spine.

Make Media Appearances

Plenty of blogs, podcasts, and YouTube channels cater to voracious readers. What have you been reading or listening to lately?

Many smaller YouTubers and podcasters are always looking for guests to interview; your appearance on their show benefits both of you. Depending on your genre, from high fantasy to young adult, you have dozens of potential avenues for you to promote yourself.

Make yourself available for interviews and reach out to bloggers and podcasters in your niche. When they host you on their show, you provide their audience with food for thought.

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And when you brag on your website about your interview on their show, you promote them! Foster relationships with other creatives in your area and maintain those connections.

Publish your first novel with confidence—stand behind your words and get as many people as possible to read them. These are only three effective ways to promote your debut novel, but as you gain experience, you’ll get more comfortable.

Then when you publish your second novel, you’ll already know what to do!

Image Credit: effective ways to promote your debut novel by twenty20.com

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