The reason most people don’t make money from their blog is that they see blogging as a hobby rather than a business. However, there are several things you need to be doing if you want to turn your passion into profit. If you’re looking to make a monthly income from your blog, follow these five steps.
Be Consistent
The secret of any successful blogger is consistency, so you should be prepared to post regularly. This might mean publishing a post every day, or once a week, but you need to be consistent so that your readers know when to expect new content. Aim for two or three times a week, and keep your posts short and to the point; a length of 400-600 words is ideal.
Outsource Content
If you don’t have time to write regular content, you can still own a successful blog. These days, professional blogging is like running your own business, and eventually you’ll need to delegate. You might be surprised to know that many professional bloggers outsource their articles. Professional article writing services will connect you with other writers who can create engaging, web-optimized content to fit within your niche.
Generate Traffic
Generating traffic to your site isn’t easy, but it’s crucial if you want to monetize your blog. There are several ways to attract visitors, but it’s important to understand that you won’t achieve success overnight. Firstly, you need to make sure your website is worth visiting, so spend some time (and preferably a little money) creating a professional, user-friendly site that uses your domain name. Secondly, post regular content and promote it via your other social media channels. Twitter, Facebook and Instagram can all drive traffic to your blog provided you accumulate enough subscribers.
Sell Products or Services
One of the most effective ways to earn money as a blogger is to sell products or services through your website. Depending on your blog’s niche, you could sell physical products like art, electronics or clothing, or digital goods like software, photography or business templates. You could even sell services such as copywriting, marketing or website design.
Advertise
If you have enough subscribers to your blog, other companies will pay you to promote their products and services to your readers. You could also serve as an affiliate to brands that will pay you a commission each time one of your readers purchases an item by following a link from your site.
Other companies will pay you every time a reader of your blog clicks on their link and visits their website; this is called Pay Per Click advertising. Including ads in your site won’t make you rich, and too many pop-ups can slow down a website and put visitors off. However, a few savvy advertisements that genuinely speak to your readers will generate passive income each month, so this can be a good place to start.
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