Home     Log in    XML, RSS Subscribe Feed (RSS)     XML, RSS Comments Feed

Posts Tagged ‘Mintel’

More Modest Vacation Plans On Tap This Summer

July 1st, 2009 by Matthew C. Keegan | 1 Comment | Filed in Travel Tips

A Mintel study reveals vacationers are embracing the practical while eschewing the expensive.

MontanaFive star vacations are a thing of the past. At least that is the conclusion of a recent Mintel survey which revealed that vacationers this year are more likely to visit with family members and take road trips then they are to head off to the islands or visit some other exotic destination. As the Independence holiday weekend approaches, travelers are hitting the road instead of flying away, reversing a pattern that seemed to take hold when the economy was humming along.

Getting Away, Paying Less

Mintel’s survey revealed that people are still getting away, but they’re looking for ways to save money including staying with friends and family members while away from home, staying closer to home, taking shorter trips and relying upon cheaper forms of transportation. The latter category, transportation, means that many travelers believe driving the family car is their best mode to help them “get there” while cutting back on air travel.

“The recession is undoubtedly making more Americans shop aggressively for travel deals and cut corners,” states Chris Haack, senior analyst at Mintel. “As people try to save money, we see a rising trend towards simpler, more ‘homespun’ vacations. We’ve even seen an increase in zoo and local theme park attendance. People can justify shorter trips with fewer excesses, as long as they still have the opportunity to relax and have fun.”

Simple Stays Seem Important

Most vacationers have cited “rest and relaxation” as their chief reason for getting away. Mintel discovered that having a “high standard of accommodation and facilities” as not being a significant requirement as they travel, perhaps underscoring being satisfied with whatever arrangements they have while traveling as being a priority.

Perhaps the most interesting part of the Mintel survey was this particular revelation – 40% of those surveyed didn’t travel domestically, citing financial reasons for staying put.

Source: Mintel International

Adv. – Are you planning to hit the road this summer? One of the biggest expenses you’ll have are your hotel stays followed by visits to historical or amusement sites, food, fuel and souvenirs. You can save money on your accommodations if you shop around. Why not let SayFunTravel.com help you find the perfect place to stay at a reasonable price?


Tags: , , , , , ,

Debit Card Usage Increases, Credit Card Usage Decreases

May 13th, 2009 by Krayton M Davis | 4 Comments | Filed in Credit Cards, Debt Management, News

Consumer, media and market research firm Mintel recently confirmed what some analysts have been suspecting: America’s love affair with credit cards is on the decline. Instead, consumers are being a lot more careful with their spending, choosing to use a debit card to make many of their purchases. When using a debit card, money is immediately withdrawn from the consumer’s checking account with no payments due later. All the consumer has to do is track withdrawals much as they already do in a checking account ledger to avoid overdrawing their accounts.

Debit Cards Aren’t Always The Best Approach

debit cardsAs with anything, there are draw backs with using a debit card. Some minor, some major. Let’s take a look at what you need to know about using a debit card, particularly if you plan on shifting your purchasing behavior over from credit cards.

Why Using A Debit Card Makes Good Sense – Perhaps the best reason for using a debit card is that you don’t have to carry cash. This is particularly useful if your purchases are being made in the US, though most debit cards are accepted wherever credit cards are used. In most cases all you need is the “Visa” or “MasterCard” imprint on your card to give the merchant the confidence that your card is good. And, thanks to technology, your debit can be immediately confirmed through the same digital device used to make a credit card payment.

Why Using A Debit Card Can Present A Challenge – Most new debit card users find that they must get used to tracking their purchases much in the same way they track deposits and withdrawals from their checking account. This means updating your check registry frequently, something you can do between receiving monthly statements by logging in to your account online.

Why Using A Debit Card Can Be A Bad Idea – If you use a credit card, you have certain protections you may take for granted. For instance, if you have a problem with a merchant such as not receiving services rendered or there is a problem with the item you purchased, most credit card providers offer payment protection at no additional cost. With debit cards you don’t usually have that protection for the simple reason that the bank treats debits just like a check being drawn against your account.

Points Programs May Not Be As Generous

Finally, with a credit card you may be able to obtain other benefits, such as points which can be redeemed for rewards while most debit cards do not offer these programs at least to the same degree. Still, the trend to debit card usage is a good one as consumers take control of their debt and manage their lives carefully with each purchase.

Source: Mintel

Adv. — These days it pays to shop around for a best buy as it is a consumer’s market when it comes to purchasing many of your favorite items. Whether shopping for Rubbermaid storage items, office organizing equipment, kitchen cleaner products, or a sonic scrubber, it pays to comparison shop. Check the supplied links to find value priced products and save!


Tags: , , , , , , ,

Small Car Buyer: Are You Really Satisfied With Your Purchase?

January 12th, 2009 by Matthew C. Keegan | 1 Comment | Filed in Commentary

When gas prices climbed last summer, consumers abandoned pickup trucks and sport/utility vehicles for smaller, lighter cars. Environmentalists and government policy makers applauded this move as it signaled that consumers were finally beginning to understand MINIthat preserving the earth really matters as does reducing our dependency on foreign sources of oil.

But are customers truly satisfied with their small car purchases? According to Mintel, a supplier of consumer, product and media intelligence, particularly as relates to consumer trends, that answer is a resounding no.

“Our survey revealed a surprisingly high number of small car drivers who aren’t fully satisfied by their vehicles, suggesting that today’s small cars may not have the amenities people want. This is a key insight for Detroit manufacturers as they revisit business and development plans for 2009,” comments Mark Guarino, senior analyst at Mintel.

It isn’t so much that people don’t want to conserve, rather they aren’t particularly thrilled with how their cars are optioned. In Europe, small cars are typically loaded with all of the creature comforts including leather seating, while in the US most small cars offer few amenities even when option packages are selected.

Mintel’s survey revealed that just 51% of small car buyers are “extremely happy” with their purchase while the average satisfaction rate for all car buyers is closer to 80%.

“There is great potential for growth in the small car market,” states Mark Guarino. “Automakers just need to figure out how to best package and sell the benefits of small cars to consumers.” Indeed, Mintel’s survey revealed that 42% of the small car buyers had previously owned a small car, suggesting that demand for these sized vehicles will continue to grow.

“The transition from expensive, gas-hogging SUV to cheaper, fuel-efficient compact will feel like less of a sacrifice if the smaller car offers similar luxury features. Automakers need these innovative strategies to show consumers they are committed to change,” concluded Guarino.

Source: Mintel International

Adv. – Visit the nBuy Food Court for discounts on food and online grocery shopping (meats, fish, seafood, fruits, gift baskets, beverages, desserts, more). The holiday season is here — shop today and save!


Tags: , , , , ,